Product Design

I create products that blend storytelling and branding. I aim to deliver an engaging experience that tells a story and emphasizes the product’s core purpose, whether it’s a donation portal or a modular storytelling platform. Every product has a story to tell and should do so while maintaining visual appeal.

Person holding a tablet displaying content about psoriasis, with a profile picture of a smiling woman named Joni and various informative sections on the screen.
A modern living room with a sofa, coffee table, and large window with curtains.

Health Union’s Patient Insider

A multiple award-winning storytelling product that helped secure millions in new business by combining high-performing ad placement, storytelling, brand, and influencer activation.

Person holding a white tablet showing a fundraising dashboard with donation details and a progress chart.

American Bible Society Donor Portal

A zero-to-one digital experience for a 200-year-old nonprofit, reimagining donor engagement through storytelling, dashboards, and a more elegant online presence.

A person standing on a wooden dock near a body of water, with trees and a cloudy sky in the background.

Social Health Network Navigation Redesign

Redesigned cross-site navigation system to direct traffic to sponsored and evergreen content while increasing organic traffic across web properties.